Building A Thriving E-Commerce Business


 Quick Takeaways

Built a user-friendly online store with WebStarts’ customizable e-commerce tools
Streamlined product organization & checkout with categories, variants, and PayPal integration
 Enhanced customer engagement using a blog and custom estimate forms

Company Name
Outdoor Pet Solutions

Industry
Pet Products & E-Commerce

WebStarts Features Used
Analytics
Blog
Business Email
Live Chat
Membership
Store

About The Company

Founded in 2018 by Adam Hatela, Outdoor Pet Solutions provides high-quality electronic pet fencing kits and other pet-related products to customers nationwide. The company is dedicated to helping pet owners create safe outdoor spaces with easy-to-install, customizable solutions. With a well-organized online store, educational blog, and custom estimate forms, Outdoor Pet Solutions ensures a seamless shopping experience for pet owners looking for reliable and effective pet containment systems.



The Challenge

Building A Scalable Online Store For Pet Products

 

When Adam Hatela launched Outdoor Pet Solutions in 2018, his goal was to create an easy-to-use online store for pet owners looking for electronic pet fencing kits and other pet-related products.

However, finding the right e-commerce platform was a challenge. Many solutions were too complex, requiring advanced coding skills or expensive development. Others were too limited, restricting customization and making it difficult to organize a large product catalog and offer seamless payment options, making checkout frustrating for customers.

"I needed a platform that was simple to design but powerful enough to handle a growing store with different product categories, variants, and custom options,"  Adam explains.

 

 



The Solution

A Feature-Rich, Customizable Store With WebStarts

 

After testing various platforms, Adam chose WebStarts for its intuitive website builder and built-in e-commerce tools. With WebStarts, Outdoor Pet Solutions was able to:

 Easily design and launch a professional online store without hiring a developer

 Sort products into clear categories, making it easy for customers to browse fencing kits and pet accessories

 Add product variants, ensuring customers can select different sizes, colors, and package options

 Seamlessly integrate PayPal, allowing for a smooth and secure checkout experience

Use the WebStarts Blog feature to provide educational content for pet owners

 Leverage the WebStarts Form Builder to create custom estimate forms for customers needing personalized quotes

"WebStarts made it incredibly easy to design a clean, well-organized store that looks great and functions perfectly. The ability to add product categories and variants has been a game-changer," Adam shares.

 

 

 

 

The Results

A Growing, Highly Successful Pet Product Business 

 

"WebStarts has given me everything I need to run my business smoothly. From selling products to engaging customers with my blog and custom forms, it’s an all-in-one solution that keeps my store running efficiently," Adam says.

By leveraging WebStarts’ powerful e-commerce, blog, and form-building tools, Outdoor Pet Solutions has created an engaging, easy-to-manage online store that continues to grow.