Introducing icon hover effects from WebStarts. Now when you add an icon to your page you can apply a hover effect to make it more interactive. Applying an icon effect requires you to have a paid WebStarts plan. Follow these steps to apply a hover effect to an icon.
With the icon selected click on the attached Style Brush.
Choose the effect you'd like to apply from the hover effect dropdown menu.
Preview your effect and when you're happy with it be sure to save your page.